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Measuring ImpactsTravel

You. Smart. Thing.

‘You. Smart. Thing.’ (YST) is leading travel demand management and journey planning platform for destinations, events and venues.

The travel assistant service enhances the visitor experience, improves accessibility and increases revenues, whilst reducing the disproportionate carbon footprint created by travel. The web-based technology captures valuable travel data enabling organisations to offer content-enhanced wayfinding and curated low-carbon door-to-door travel plans that nudge visitors towards net-zero travel.

The solution is highly-configurable and scalable to solve specific mobility challenges faced across festival, sports, major events, arts & culture, local authorities and transport sectors.

“At ‘You. Smart. Thing.’ we believe in the power of business to drive positive change. We are committed to sustainability in everything we do, and it is an integral part of our corporate culture and business strategy.”

Chris Thompson, CEO

Link to Case Study

  • Contact: Alex Townshend
  • Address: 3 Coventry Innovation Village, Cheetah Road, Coventry. CV1 2TL
  • +44 (0)7899 711965